The Hidden Obstacle that Blocks Growth

People waste time trying to figure out their personal brands.

They’re unclear about their true strengths and market leverage, or inconsistent with taking action… time goes by and opportunities are lost.

1

Companies struggle to keep people engaged and productive, so performance lags, or even suffers.

Maybe they try teambuilding or free pizza parties, but they don’t work long-term.

2

Business owners spend time and money on marketing that doesn’t work…

Then they get pitched a new tactic by marketers who don’t truly grasp their goals… and don’t see the ROI.

3

Every one of these has the same root problem:

1 / The biggest obstacles for people wanting to build their PERSONAL BRANDS are:

1) knowing your real strengths, advantage, and leverage, and powerfully communicating a clear message

2) taking consistent action that aligns with who you are, so you get results

Both of which start with KNOWING WHO YOU ARE

2 / The biggest obstacles for leaders wanting to create a HIGH-PERFORMING ENVIRONMENT are:

1) knowing how to create highly-engaged, productive employees

2) nurturing employee loyalty and creating alignment to your brand, company, and greater vision

Both of which start with KNOWING WHO YOUR PEOPLE ARE

3 / The biggest obstacles for people building their BUSINESS BRANDS are:

1) showing up the right way, with the right message that easily attracts people to buy what you offer

2) simplifying decisions and actions to align with your mission and vision

Both of which start with KNOWING WHO YOU ARE

Notice the pattern?

KNOW WHO YOU ARE, FIRST.

CREATE ALIGNMENT, SECOND.

That’s why BrandStrengths™ was created.

Now, I get it.

You might be thinking “We KNOW who we are.”

And maybe you do.

Maybe you even have it written down.

However…

In my 20-ish years of working as a high-touch consultant and coach, I witnessed the same thing over and over.

And it was repeatedly at the root of wasted time, money & resources:

A hidden identity crisis

Which is why there was an alignment issue.

Few people came to me knowing this, however.

They usually came for some other symptom of the problem:

  • Struggles identifying or communicating what made them unique

  • Difficulty staying focused or productive

  • Troubles prioritizing and navigating distractions

  • Lack of employee engagement, communication, or performance

  • Not making the desired sales

  • Problems articulating the value of their offers

  • Ineffective marketing efforts

And more…

Clarity had to come first.

Clarity about who they are, who their people are, what their individual strengths are, or strengths as a brand…

And what to do or change so they could better align and see success.

Whether that was:

  • Growing a powerful personal brand that gives you opportunities for income and impact.

  • Building a thriving company culture where people are engaged and productive in their work, and see themselves as part of a bigger picture.

  • Creating a powerful brand that’s clear and compelling in the market.

You can’t skip or skimp out on knowing who you are.

It sets the foundation for everything.

See, once you align who you are to what you’re trying to achieve…

You have the means to accomplish what you want..

Better yet…

YOU become your own best problem solver…

Clarity is the Key to the Outcomes You Want…

(This clarity is what’s helped our clients do crazy things like triple their sales from $1.7M to $5.6M in 90 days.)

To begin the process, we start with our proprietary Spotlight Map Workshop.

In 3 hours you’ll have the clarity that provides for future-proof sustainability and success.

Think of it as shining the light on the answers and path.

After we’re finished, we’ll provide you with your customized Spotlight Map & Plan that includes your:

  • Unique BrandStrengths™ and opportunities to achieve your objectives

  • Clear outline of what you need (and don’t) to reach your goals and vision

  • Next Steps Package

You can take this and implement everything yourself, or work with us.

The fee for this Workshop is applied your Next Steps Package.

Which means you get the Workshop for free if we decide to work together.

Want to learn more?

Book a 15-minute call to see if this is right for you.

This isn’t a sales call, we’re here to see if we can help you.

After a few questions, we’ll share how we work and answer any questions you have.

If we decide to move forward, we’ll schedule your Spotlight Map Workshop!